Alex Chehade is the Executive Director and General Manager of Binance FZE in Dubai, United Arab Emirates. Boasting 20 years of experience in finance, including 12 years dedicated to operations and trading, he has directed his expertise towards virtual assets since 2016. Passionate about blockchain technology and its capacity to drive societal transformation, Alex has built his career leading high-tech organizations worldwide, with an emphasis on strategy, innovation, team development, and customer experience excellence. At Binance, Alex oversees cryptocurrency ecosystem expansion, user adoption, platform security, and growth in Web3 and the Metaverse. He is committed to Binance's mission of empowering individuals globally to participate in the cryptocurrency revolution and diligently works on building strategic partnerships and fostering growth. Alex's vision encompasses bridging the gap between physical and digital worlds, and he eagerly seeks new opportunities for collaboration and expansion