Alex Baghdijan is Partner and Co-Founder at the full-service marketing and content creation agency, Funday. He leads Funday’s web3 division and advises some of the largest web3 brands, from crypto exchanges to blockchain foundations to cutting-edge consumer applications. Through Funday, Alex launched Moonboots, a newsletter for those new to crypto, as well as gmgn supply co., a DAO focused on launching 100 community-based CPG brands. Prior to Funday, Alex held senior roles at IBM Watson Financial Services and AyasdiAI, where he developed a range of Artificial Intelligence solutions for the financial services space.